This is the final footage for the music video produced by my group. It incorporates both features from the animatic and footage that was added to develop ideas/audience understanding. We incorporated both artist performance and narrative within the music video as this it is a convention of a solo artist but also allows audience/artist intimacy. This would therefore, influence the commodity on sale. I particularly like it as it highlights the different sides/characteristics of the artist and therefore, I played on the idea of this for my ancillary.
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