This music video is simplistic in terms of location and clothing. However, the lighting and animation match the tradition conventions of a dance genre music video. The costume in this music video also reflects the mainstream fashion at the time, the revival of 90s fashion. This would therefore, reflect the psychographic of the song. The pink lighting matches and has connotations the theme of love and the over lay of lyrics are affective in catering to the age group that listen to the genre. The neon colours used match the dance genre of the song and visually entice the audience. It also reflects a club atmosphere; the most likely the location in which the song would be played. Moreover, when there is a key change towards the end of song the lighting and effects become more vivid and match the climax within the song.
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